![]() ![]() ![]() The current iteration of flash sales was popularized by digital-first brands with product drops. Today, these flash sales happen anytime of the year. Yes, you might have seen videos of crowded shopping malls around the holiday periods with customers rushing in as soon as the gates open. You might think that's not new that sounds like a regular sale. It's over in a flash because the product can sell out in seconds, even if there are thousands of items in inventory. A flash sale is a sale for a limited amount of time, often with limited stock. We've gotten really good over the past few years handling flash sales. Shopify Handles Some of the Largest Flash Sales in the World We do that by offering a multi-channel platform hosting millions of merchants, allowing them to sell wherever their customers are, whether that be via their online storefront, social media, and also in person at a brick and mortar or pop-up stores, all with a single integrated back office for merchants to run their business from. In case you're unfamiliar with what we do at Shopify, our mission is to make commerce better for everyone. I've been working on various parts of Shopify as payment processing systems for the past five years. We also support many payment integrations from third parties. Shopify Payments is our built-in payment processing solution that we offer to merchants in 17 countries around the world. I lead the insights and reporting team of Shopify Payments. ![]()
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